Privacy Policy

We are very delighted that you have shown interest in our enterprise. Data protection is of a particularly high priority for the management of the Therapie mit KI, Inh. The use of the Internet pages of the Therapie mit KI, Inh. Alexander Hähnel is possible without any indication of personal data. However, if a person concerned wishes to make use of special services of our company via our website, it may be necessary to process personal data. If the processing of personal data is necessary and there is no legal basis for such processing, we generally obtain the consent of the data subject.

The processing of personal data, such as the name, address, e-mail address, or telephone number of a data subject shall always be in line with the General Data Protection Regulation (GDPR), and in accordance with the country-specific data protection regulations applicable to the Therapie mit KI, Inh. By means of this data protection declaration, our company would like to inform the public about the type, scope and purpose of the personal data we collect, use and process. Furthermore, data subjects are informed of the rights to which they are entitled by means of this data protection declaration.

As the controller, the Therapie mit KI, Inh. Alexander Hähnel has implemented numerous technical and organizational measures to ensure the most complete protection of personal data processed through this website. Nevertheless, Internet-based data transmissions can generally have security gaps, so absolute protection cannot be guaranteed. For this reason, every data subject is free to transmit personal data to us by alternative means, for example by telephone.

1. Definitions

The data protection declaration of the Therapie mit KI, Inh. Alexander Hähnel is based on the terms used by the European legislator for the adoption of the General Data Protection Regulation (GDPR). Our data protection declaration should be legible and understandable for the general public, as well as our customers and business partners. To ensure this, we would like to explain the terminology used in advance.

We use the following terms, among others, in this privacy policy:

a) Personal data

Personal data is any information relating to an identified or identifiable natural person (hereinafter “data subject”). An identifiable natural person is one who can be identified, directly or indirectly, in particular by reference to an identifier such as a name, an identification number, location data, an online identifier or to one or more factors specific to the physical, physiological, genetic, mental, economic, cultural or social identity of that natural person.

b) Data subject

Data subject is any identified or identifiable natural person whose personal data is processed by the controller responsible for the processing.

c) Processing

Processing is any operation or set of operations which is performed on personal data or on sets of personal data, whether or not by automated means, such as collection, recording, organization, structuring, storage, adaptation or alteration, retrieval, consultation, use, disclosure by transmission, dissemination or otherwise making available, alignment or combination, restriction, erasure or destruction.

d) Restriction of processing

Restriction of processing is the marking of stored personal data with the aim of restricting its future processing.

e) Profiling

Profiling means any form of automated processing of personal data consisting of the use of personal data to evaluate certain personal aspects relating to a natural person, in particular to analyze or predict aspects concerning that natural person’s performance at work, economic situation, health, personal preferences, interests, reliability, behavior, location or movements.

f) Pseudonymization

Pseudonymization is the processing of personal data in such a manner that the personal data can no longer be attributed to a specific data subject without the use of additional information, provided that such additional information is kept separately and is subject to technical and organizational measures to ensure that the personal data are not attributed to an identified or identifiable natural person.

g) Controller or controller responsible for the processing

The controller or controller responsible for the processing is the natural or legal person, public authority, agency or other body which, alone or jointly with others, determines the purposes and means of the processing of personal data. Where the purposes and means of such processing are determined by Union or Member State law, the controller or the specific criteria for its nomination may be provided for by Union or Member State law.

h) Processor

A processor is a natural or legal person, public authority, agency or other body which processes personal data on behalf of the controller.

i) Recipient

Recipient is a natural or legal person, public authority, agency or another body, to which the personal data are disclosed, whether a third party or not. However, public authorities which may receive personal data in the framework of a particular inquiry in accordance with Union or Member State law shall not be regarded as recipients.

j) third party

A third party is a natural or legal person, public authority, agency or body other than the data subject, controller, processor and persons who, under the direct authority of the controller or processor, are authorized to process personal data.

k) Consent

Consent is any freely given, specific, informed and unambiguous indication of the data subject’s wishes by which he or she, by a statement or by a clear affirmative action, signifies agreement to the processing of personal data relating to him or her.

2. Name and address of the controller responsible for processing

The controller within the meaning of the General Data Protection Regulation, other data protection laws applicable in the Member States of the European Union and other provisions of a data protection nature is

Therapy with AI, owner Alexander Hähnel

Hoherlehmer Street 51

15711 Königs Wusterhausen

Königs Wusterhausen, Germany

Phone: 0123456789

E-mail: info@therapy-with-ai.com

Website: www.therapy-with-ai.com

3. Cookies

The Internet pages of the Therapie mit KI, Inh. Alexander Hähnel use cookies. Cookies are text files that are placed and stored on a computer system via an Internet browser.

Numerous websites and servers use cookies. Many cookies contain a so-called cookie ID. A cookie ID is a unique identifier for the cookie. It consists of a string of characters that can be used to assign websites and servers to the specific internet browser in which the cookie was stored. This enables the websites and servers visited to distinguish the individual browser of the data subject from other Internet browsers that contain other cookies. A specific Internet browser can be recognized and identified via the unique cookie ID.

Through the use of cookies, the Therapie mit KI, Inh. Alexander Hähnel can provide the users of this website with more user-friendly services that would not be possible without the cookie setting.

By means of a cookie, the information and offers on our website can be optimized for the benefit of the user. As already mentioned, cookies enable us to recognize the users of our website. The purpose of this recognition is to make it easier for users to use our website. For example, the user of a website that uses cookies does not have to re-enter their access data each time they visit the website because this is taken over by the website and the cookie stored on the user’s computer system. Another example is the cookie for a shopping basket in an online store. The online store remembers the items that a customer has placed in the virtual shopping cart via a cookie.

The data subject can prevent the setting of cookies by our website at any time by means of a corresponding setting of the Internet browser used and thus permanently object to the setting of cookies. Furthermore, cookies that have already been set can be deleted at any time via an Internet browser or other software programs. This is possible in all common Internet browsers. If the data subject deactivates the setting of cookies in the Internet browser used, not all functions of our website may be fully usable.

4. Collection of general data and information

The website of the Therapie mit KI, Inh. Alexander Hähnel collects a series of general data and information when a data subject or automated system calls up the website. This general data and information is stored in the server log files. The (1) browser types and versions used, (2) the operating system used by the accessing system, (3) the website from which an accessing system accesses our website (so-called referrer), (4) the sub-websites which are accessed via an accessing system on our website can be recorded, (5) the date and time of access to the website, (6) an internet protocol address (IP address), (7) the internet service provider of the accessing system and (8) other similar data and information used for security purposes in the event of attacks on our information technology systems.

When using these general data and information, the Therapie mit KI, Inh. Alexander Hähnel does not draw any conclusions about the data subject. Rather, this information is needed to (1) deliver the content of our website correctly, (2) optimize the content of our website as well as its advertisement, (3) ensure the long-term viability of our information technology systems and website technology, and (4) provide law enforcement authorities with the information necessary for criminal prosecution in case of a cyber-attack. Therefore, the Therapie mit KI, Inh. Alexander Hähnel analyzes anonymously collected data and information statistically, with the aim of increasing the data protection and data security of our enterprise, and to ensure an optimal level of protection for the personal data we process. The anonymous data of the server log files are stored separately from all personal data provided by a data subject.

5. Registration on our website

The data subject has the option of registering on the controller’s website by providing personal data. Which personal data is transmitted to the controller is determined by the respective input mask used for registration. The personal data entered by the data subject is collected and stored exclusively for internal use by the controller and for the controller’s own purposes. The controller may arrange for the data to be passed on to one or more processors, such as a parcel service provider, who will also use the personal data exclusively for internal use attributable to the controller.

By registering on the controller’s website, the IP address assigned by the data subject’s Internet service provider (ISP), the date and time of registration are also stored. This data is stored against the background that this is the only way to prevent misuse of our services and, if necessary, to make it possible to investigate criminal offenses that have been committed. In this respect, the storage of this data is necessary to safeguard the controller. This data is not passed on to third parties unless there is a legal obligation to pass it on or the passing on serves the purpose of criminal prosecution.

The registration of the data subject with the voluntary provision of personal data serves the controller to offer the data subject content or services which, due to the nature of the matter, can only be offered to registered users. Registered persons are free to change the personal data provided during registration at any time or to have it completely deleted from the controller’s database.

The controller shall provide any data subject at any time upon request with information about what personal data is stored about the data subject. Furthermore, the controller shall rectify or erase personal data at the request or indication of the data subject, insofar as this does not conflict with any statutory retention obligations. All of the controller’s employees are available to the data subject as contact persons in this context.

6. Contact possibility via the website

The website of the Therapie mit KI, Inh. Alexander Hähnel contains information that enables a quick electronic contact to our enterprise, as well as direct communication with us, which also includes a general address of the so-called electronic mail (e-mail address). If a data subject contacts the data controller by e-mail or via a contact form, the personal data transmitted by the data subject is automatically stored. Such personal data transmitted on a voluntary basis by a data subject to the controller are stored for the purposes of processing or contacting the data subject. This personal data is not passed on to third parties.

7. Routine erasure and blocking of personal data

The controller shall process and store the personal data of the data subject only for the period necessary to achieve the purpose of storage, or as far as this is granted by the European legislator or other legislators in laws or regulations to which the controller is subject to.

If the storage purpose no longer applies or if a storage period prescribed by the European legislator or another competent legislator expires, the personal data is routinely blocked or erased in accordance with the statutory provisions.

8. rights of the data subject

a) Right to confirmation

Each data subject shall have the right granted by the European legislator to obtain from the controller the confirmation as to whether or not personal data concerning him or her are being processed. If a data subject wishes to avail himself of this right of confirmation, he or she may, at any time, contact any employee of the controller.

b) Right to information

Any person affected by the processing of personal data has the right granted by the European legislator of directives and regulations to obtain, at any time and free of charge, information from the controller concerning the personal data stored about him or her and a copy of that information. Furthermore, the European legislator has granted the data subject access to the following information

• the purposes of the processing
• the categories of personal data being processed
• the recipients or categories of recipients to whom the personal data have been or will be disclosed, in particular recipients in third countries or international organizations
  where possible, the envisaged period for which the personal data will be stored, or, if not possible, the criteria used to determine that period
• the existence of the right to request from the controller rectification or erasure of personal data or restriction of processing of personal data concerning the data subject or to object to such processing
• the existence of the right to lodge a complaint with a supervisory authority
  if the personal data is not collected from the data subject: All available information about the origin of the data
• the existence of automated decision-making, including profiling, referred to in Article 22(1) and (4) of the GDPR and, at least in those cases, meaningful information about the logic involved, as well as the significance and the envisaged consequences of such processing for the data subject.

Furthermore, the data subject has a right to information as to whether personal data has been transferred to a third country or to an international organization. If this is the case, the data subject also has the right to obtain information about the appropriate safeguards in connection with the transfer.

If a data subject wishes to avail himself of this right of access, he or she may, at any time, contact any employee of the controller.

c) Right to rectification

Any person affected by the processing of personal data has the right granted by the European legislator of directives and regulations to demand the immediate correction of incorrect personal data concerning them. Taking into account the purposes of the processing, the data subject shall also have the right to have incomplete personal data completed, including by means of providing a supplementary statement.

If a data subject wishes to exercise this right to rectification, he or she may, at any time, contact any employee of the controller.

d) Right to Erasure (Right to be Forgotten)

Any data subject affected by the processing of personal data has the right, granted by the European legislator, to demand from the controller that the personal data concerning them be deleted without undue delay, provided one of the following reasons applies and the processing is not necessary:

• The personal data were collected or otherwise processed for purposes for which they are no longer necessary.

• The data subject withdraws their consent on which the processing was based according to Art. 6(1)(a) GDPR or Art. 9(2)(a) GDPR, and there is no other legal basis for the processing.

• The data subject objects to the processing pursuant to Art. 21(1) GDPR and there are no overriding legitimate grounds for the processing, or the data subject objects to the processing pursuant to Art. 21(2) GDPR.

• The personal data have been unlawfully processed.

• The deletion of the personal data is required to fulfill a legal obligation under Union or Member State law to which the controller is subject.

• The personal data have been collected in relation to information society services offered in accordance with Art. 8(1) GDPR.

If one of the above reasons applies and a data subject wishes to request the deletion of personal data stored by Therapie mit KI, Inh. Alexander Hähnel, they may contact an employee of the controller at any time. The employee of Therapie mit KI, Inh. Alexander Hähnel will ensure that the deletion request is complied with immediately.

If the personal data have been made public by Therapie mit KI, Inh. Alexander Hähnel and our company, as the controller, is obliged to delete the personal data pursuant to Art. 17(1) GDPR, Therapie mit KI, Inh. Alexander Hähnel shall, taking into account available technology and implementation costs, take reasonable steps, including technical measures, to inform other data controllers processing the published personal data that the data subject has requested the deletion by such controllers of any links to, or copies or replications of, those personal data, insofar as the processing is not required. The employee of Therapie mit KI, Inh. Alexander Hähnel will take the necessary steps in individual cases.

e) Right to Restriction of Processing

Any data subject affected by the processing of personal data has the right, granted by the European legislator, to demand from the controller the restriction of processing if one of the following conditions is met:

• The accuracy of the personal data is contested by the data subject, for a period enabling the controller to verify the accuracy of the personal data.

• The processing is unlawful, the data subject opposes the erasure of the personal data and requests instead the restriction of their use.

• The controller no longer needs the personal data for the purposes of the processing, but the data subject requires them for the establishment, exercise or defense of legal claims.

• The data subject has objected to processing pursuant to Art. 21(1) GDPR and it has not yet been determined whether the legitimate grounds of the controller override those of the data subject.

If one of the above conditions is met and a data subject wishes to request the restriction of personal data stored by Therapie mit KI, Inh. Alexander Hähnel, they may contact an employee of the controller at any time. The employee of Therapie mit KI, Inh. Alexander Hähnel will arrange for the restriction of processing.

f) Right to Data Portability

Any data subject affected by the processing of personal data has the right, granted by the European legislator, to receive the personal data concerning them, which they have provided to a controller, in a structured, commonly used and machine-readable format. They also have the right to transmit those data to another controller without hindrance from the controller to whom the personal data were provided, provided that the processing is based on consent pursuant to Art. 6(1)(a) GDPR or Art. 9(2)(a) GDPR or on a contract pursuant to Art. 6(1)(b) GDPR, and the processing is carried out by automated means, unless the processing is necessary for the performance of a task carried out in the public interest or in the exercise of official authority vested in the controller.

Furthermore, in exercising their right to data portability pursuant to Art. 20(1) GDPR, the data subject has the right to have the personal data transmitted directly from one controller to another, where technically feasible and provided that this does not adversely affect the rights and freedoms of others.

To assert the right to data portability, the data subject may contact an employee of Therapie mit KI, Inh. Alexander Hähnel at any time.

g) Right to Object

Any data subject affected by the processing of personal data has the right, granted by the European legislator, to object at any time, on grounds relating to their particular situation, to the processing of personal data concerning them which is based on Art. 6(1)(e) or (f) GDPR. This also applies to profiling based on those provisions.

Therapie mit KI, Inh. Alexander Hähnel will no longer process the personal data in the event of an objection, unless we can demonstrate compelling legitimate grounds for the processing that override the interests, rights, and freedoms of the data subject, or the processing serves the establishment, exercise, or defense of legal claims.

If Therapie mit KI, Inh. Alexander Hähnel processes personal data for direct marketing purposes, the data subject has the right to object at any time to the processing of personal data for such marketing. This also applies to profiling to the extent that it is related to such direct marketing. If the data subject objects to the processing for direct marketing purposes, Therapie mit KI, Inh. Alexander Hähnel will no longer process the personal data for these purposes.

Additionally, the data subject has the right, on grounds relating to their particular situation, to object to the processing of personal data concerning them, which is carried out by Therapie mit KI, Inh. Alexander Hähnel for scientific or historical research purposes or for statistical purposes pursuant to Art. 89(1) GDPR, unless the processing is necessary for the performance of a task carried out for reasons of public interest.

To exercise the right to object, the data subject may contact any employee of Therapie mit KI, Inh. Alexander Hähnel or another staff member directly. The data subject is also free to exercise their right to object in the context of the use of information society services, notwithstanding Directive 2002/58/EC, by automated means using technical specifications.

h) Automated Individual Decision-Making, Including Profiling

Any data subject affected by the processing of personal data has the right, granted by the European legislator, not to be subject to a decision based solely on automated processing — including profiling — which produces legal effects concerning them or similarly significantly affects them, unless the decision (1) is necessary for entering into, or the performance of, a contract between the data subject and the controller, or (2) is authorized by Union or Member State law to which the controller is subject and which also lays down suitable measures to safeguard the data subject’s rights and freedoms and legitimate interests, or (3) is based on the data subject’s explicit consent.

If the decision (1) is necessary for entering into or the performance of a contract between the data subject and the controller, or (2) is based on the data subject’s explicit consent, Therapie mit KI, Inh. Alexander Hähnel shall implement suitable measures to safeguard the data subject’s rights and freedoms and legitimate interests, including at least the right to obtain human intervention on the part of the controller, to express their point of view, and to contest the decision.

If the data subject wishes to assert rights concerning automated decisions, they may contact an employee of the controller at any time.

i) Right to Withdraw Consent under Data Protection Law

Any data subject affected by the processing of personal data has the right, granted by the European legislator, to withdraw consent to the processing of personal data at any time.

If the data subject wishes to exercise their right to withdraw consent, they may contact an employee of the controller at any time.

9. Privacy Policy on the Use and Application of Facebook

The controller has integrated components of the company Facebook on this website. Facebook is a social network.

A social network is a social meeting place operated on the Internet, an online community that typically enables users to communicate with each other and interact in a virtual space. A social network can serve as a platform for exchanging opinions and experiences or allow the internet community to provide personal or business-related information. Facebook allows users of the social network to, among other things, create private profiles, upload photos, and network via friend requests.

The operating company of Facebook is Facebook, Inc., 1 Hacker Way, Menlo Park, CA 94025, USA. If a data subject lives outside the USA or Canada, the controller responsible for the processing of personal data is Facebook Ireland Ltd., 4 Grand Canal Square, Grand Canal Harbour, Dublin 2, Ireland.

Each time one of the individual pages of this website, which is operated by the controller and on which a Facebook component (Facebook plug-in) has been integrated, is accessed, the internet browser on the data subject’s IT system is automatically prompted by the respective Facebook component to download a representation of the corresponding Facebook component from Facebook. An overview of all Facebook plug-ins can be found at https://developers.facebook.com/docs/plugins/?locale=de_DE. As part of this technical process, Facebook becomes aware of which specific subpage of our website the data subject visits.

If the data subject is simultaneously logged in to Facebook, Facebook recognizes which specific subpage of our website the data subject visits with each visit to our website and for the entire duration of their stay on our site. This information is collected by the Facebook component and assigned by Facebook to the respective Facebook account of the data subject. If the data subject activates one of the Facebook buttons integrated on our website, such as the “Like” button, or submits a comment, Facebook assigns this information to the personal Facebook user account of the data subject and stores this personal data.

Facebook receives information via the Facebook component that the data subject has visited our website whenever the data subject is logged into Facebook at the time of accessing our website; this occurs regardless of whether the data subject clicks on the Facebook component or not. If such transmission of this information to Facebook is not desired by the data subject, they can prevent the transmission by logging out of their Facebook account before accessing our website.

Facebook’s published data policy, which is available at https://de-de.facebook.com/about/privacy/, provides information about the collection, processing, and use of personal data by Facebook. It also explains the settings Facebook offers to protect the data subject’s privacy. In addition, various applications are available that can be used to suppress data transmission to Facebook. Such applications may be used by the data subject to prevent data transmission to Facebook.

10. Privacy Policy on the Use and Application of Google AdSense

The controller has integrated Google AdSense on this website. Google AdSense is an online service that enables the placement of advertising on third-party websites. Google AdSense is based on an algorithm that selects advertisements displayed on third-party sites to match the content of the respective third-party site. Google AdSense allows for interest-based targeting of internet users, which is implemented by generating individual user profiles.

The operating company of the Google AdSense component is Google Ireland Limited, Gordon House, Barrow Street, Dublin, D04 E5W5, Ireland.

The purpose of the Google AdSense component is the integration of advertisements on our website. Google AdSense sets a cookie on the data subject’s IT system. The concept of cookies has already been explained above. By setting the cookie, Alphabet Inc. is enabled to analyze the use of our website. Each time one of the individual pages of this website, which is operated by the controller and on which a Google AdSense component has been integrated, is accessed, the internet browser on the data subject’s IT system is automatically prompted by the respective Google AdSense component to transmit data to Alphabet Inc. for the purpose of online advertising and commission billing. As part of this technical process, Alphabet Inc. gains knowledge of personal data such as the data subject’s IP address, which is used, among other things, to understand the origin of visitors and clicks and subsequently enable commission calculations.

The data subject can, as already mentioned above, prevent the setting of cookies through our website at any time by configuring their internet browser accordingly and thus permanently object to the setting of cookies. Such a setting of the internet browser used would also prevent Alphabet Inc. from placing a cookie on the data subject’s IT system. In addition, a cookie already set by Alphabet Inc. can be deleted at any time via the internet browser or other software programs.

Google AdSense also uses so-called tracking pixels. A tracking pixel is a miniature graphic embedded in web pages to enable log file recording and log file analysis, allowing for statistical evaluation. Based on the embedded tracking pixel, Alphabet Inc. can determine whether and when a website was accessed by a data subject and which links were clicked by them. Tracking pixels serve, among other things, to analyze visitor traffic on a website.

Through Google AdSense, personal data and information, including the IP address and data necessary for the collection and billing of the displayed advertisements, are transmitted to Alphabet Inc. in the United States of America. These personal data are stored and processed in the United States. Alphabet Inc. may disclose these personal data collected through this technical process to third parties.

More information about Google AdSense can be found at the following link: https://www.google.de/intl/de/adsense/start/.

11. Privacy Policy on the Use and Application of Google Analytics (with Anonymization Function)

The controller has integrated the Google Analytics component (with anonymization function) on this website. Google Analytics is a web analytics service. Web analytics is the collection, gathering, and analysis of data about the behavior of visitors to websites. A web analytics service collects, among other things, data about the website from which a data subject came to a website (so-called referrers), which subpages were accessed, how often, and for what duration a subpage was viewed. Web analytics is mainly used for the optimization of a website and for cost-benefit analysis of online advertising.

The operating company of the Google Analytics component is Google Ireland Limited, Gordon House, Barrow Street, Dublin, D04 E5W5, Ireland.

The controller uses the “_gat._anonymizeIp” extension for web analysis via Google Analytics. This extension ensures that the IP address of the data subject’s internet connection is shortened and anonymized by Google when access to our website is from a member state of the European Union or another contracting state to the Agreement on the European Economic Area.

The purpose of the Google Analytics component is the analysis of visitor traffic on our website. Google uses the data and information obtained, among other things, to evaluate the use of our website, to compile online reports showing the activities on our website for us, and to provide other services related to the use of our website.

Google Analytics places a cookie on the data subject’s IT system. The nature of cookies has already been explained above. By setting the cookie, Google is enabled to analyze the use of our website. Each time one of the individual pages of this website, operated by the controller and on which a Google Analytics component is integrated, is accessed, the internet browser on the data subject’s IT system is automatically prompted by the respective Google Analytics component to transmit data to Google for online analysis. As part of this technical process, Google gains knowledge of personal data, such as the IP address of the data subject, which is used by Google, among other things, to trace the origin of visitors and clicks and subsequently enable commission billing.

Through the use of the cookie, personal information such as the access time, the location from which access originated, and the frequency of visits to our website by the data subject is stored. Each time our website is visited, these personal data—including the IP address of the internet connection used by the data subject—are transmitted to Google in the United States of America. These personal data are stored by Google in the United States. Google may share these personal data collected through this technical process with third parties.

The data subject can, as already described above, prevent the setting of cookies by our website at any time by configuring the settings of the internet browser used accordingly and thus permanently object to the setting of cookies. Such a configuration of the internet browser used would also prevent Google from placing a cookie on the data subject’s IT system. In addition, a cookie already set by Google Analytics can be deleted at any time via the internet browser or other software programs.

Furthermore, the data subject has the option to object to and prevent the collection of data generated by Google Analytics relating to the use of this website, as well as the processing of these data by Google. To do this, the data subject must download and install a browser add-on available at https://tools.google.com/dlpage/gaoptout. This browser add-on communicates with Google Analytics via JavaScript to indicate that no data or information about website visits may be transmitted to Google Analytics. The installation of the browser add-on is regarded by Google as an objection. If the data subject’s IT system is later deleted, formatted, or reinstalled, the data subject must reinstall the browser add-on to disable Google Analytics. If the browser add-on is uninstalled or deactivated by the data subject or another person within their sphere of control, it is possible to reinstall or reactivate the browser add-on.

Further information and Google’s applicable data protection provisions can be found at https://www.google.de/intl/de/policies/privacy/ and at http://www.google.com/analytics/terms/de.html. Google Analytics is further explained at https://www.google.com/intl/de_de/analytics/.

12. Privacy Policy on the Use and Application of Google Remarketing

The controller has integrated Google Remarketing services on this website. Google Remarketing is a function of Google AdWords that allows a company to display advertisements to internet users who have previously visited the company’s website. The integration of Google Remarketing therefore enables a company to create user-based advertising and subsequently display interest-relevant advertisements to internet users.

The operating company of the Google Remarketing services is Google Ireland Limited, Gordon House, Barrow Street, Dublin, D04 E5W5, Ireland.

The purpose of Google Remarketing is the display of interest-relevant advertising. Google Remarketing enables us to display advertisements within the Google advertising network or on other websites that are tailored to the individual needs and interests of internet users.

Google Remarketing places a cookie on the data subject’s IT system. The nature of cookies has already been explained above. By placing the cookie, Google is able to recognize a visitor to our website when they subsequently access websites that are also members of the Google advertising network. Each time a website that has integrated the Google Remarketing service is accessed, the internet browser of the data subject automatically identifies itself to Google. As part of this technical process, Google gains knowledge of personal data, such as the user’s IP address or browsing behavior, which Google uses, among other things, to display interest-relevant advertising.

Through the use of the cookie, personal information such as the websites visited by the data subject is stored. Each time our website is visited, personal data—including the IP address of the internet connection used by the data subject—is transmitted to Google in the United States of America. These personal data are stored by Google in the United States. Google may share these personal data collected through this technical process with third parties.

The data subject can, as already described above, prevent the setting of cookies by our website at any time by configuring the settings of the internet browser used accordingly and thus permanently object to the setting of cookies. Such a setting of the internet browser would also prevent Google from placing a cookie on the data subject’s IT system. In addition, a cookie already set by Google Analytics can be deleted at any time via the internet browser or other software programs.

Furthermore, the data subject has the option to object to interest-based advertising by Google. To do this, the data subject must access the link www.google.de/settings/ads from each internet browser they use and configure the desired settings there.

Further information and Google’s applicable data protection provisions can be found at https://www.google.de/intl/de/policies/privacy/.

13. Privacy Policy on the Use and Application of Google AdWords

The controller has integrated Google AdWords on this website. Google AdWords is an internet advertising service that allows advertisers to place ads both in Google’s search engine results and in the Google advertising network. Google AdWords enables an advertiser to predefine specific keywords, by means of which an ad is only displayed in Google’s search engine results if the user retrieves a keyword-relevant search result using the search engine. In the Google advertising network, ads are distributed to topic-relevant websites by means of an automatic algorithm and in accordance with the previously defined keywords.

The operating company of the Google AdWords services is Google Ireland Limited, Gordon House, Barrow Street, Dublin, D04 E5W5, Ireland.

The purpose of Google AdWords is the promotion of our website by displaying interest-relevant advertising on third-party websites and in the search engine results of the Google search engine, and by displaying third-party advertising on our website.

If a data subject reaches our website via a Google ad, a so-called conversion cookie is placed on the data subject’s IT system by Google. The concept of cookies has already been explained above. A conversion cookie expires after thirty days and is not used to identify the data subject. Provided the cookie has not yet expired, it is used to determine whether certain subpages—for example, the shopping cart of an online store—have been accessed on our website. Using the conversion cookie, both we and Google can determine whether a data subject who arrived at our website via an AdWords ad generated a sale, that is, completed or canceled a purchase.

The data and information collected through the use of the conversion cookie are used by Google to compile visit statistics for our website. We in turn use these visit statistics to determine the total number of users referred to us via AdWords ads, that is, to assess the success or failure of each AdWords ad and to optimize our AdWords campaigns for the future. Neither our company nor other Google AdWords advertisers receive information from Google that could identify the data subject.

Through the use of the conversion cookie, personal information—such as the websites visited by the data subject—is stored. Each time our website is visited, personal data, including the IP address of the internet connection used by the data subject, is therefore transmitted to Google in the United States of America. These personal data are stored by Google in the United States. Google may share these personal data collected through this technical process with third parties.

The data subject can, as already described above, prevent the setting of cookies by our website at any time by configuring the settings of the internet browser used accordingly and thereby permanently object to the setting of cookies. Such a configuration of the internet browser would also prevent Google from placing a conversion cookie on the data subject’s IT system. In addition, a cookie already set by Google AdWords can be deleted at any time via the internet browser or other software programs.

Furthermore, the data subject has the option to object to interest-based advertising by Google. To do this, the data subject must access the link www.google.de/settings/ads from each of the internet browsers they use and configure the desired settings there.

Further information and Google’s applicable data protection provisions can be found at https://www.google.de/intl/de/policies/privacy/.

14. Privacy Policy on the Use and Application of Instagram

The controller has integrated components of the Instagram service on this website. Instagram is a service that qualifies as an audiovisual platform and allows users to share photos and videos, as well as to disseminate such data on other social networks.

The operating company of Instagram’s services is Facebook Ireland Ltd., 4 Grand Canal Square, Grand Canal Harbour, Dublin 2, Ireland.

Each time one of the individual pages of this website, which is operated by the controller and on which an Instagram component (Insta button) has been integrated, is accessed, the internet browser on the data subject’s IT system is automatically prompted by the respective Instagram component to download a representation of the corresponding Instagram component. As part of this technical process, Instagram becomes aware of which specific subpage of our website was visited by the data subject.

If the data subject is logged in to Instagram at the same time, Instagram recognizes which specific subpage of our website the data subject visits with each visit and for the entire duration of their stay on our website. These data are collected by the Instagram component and associated by Instagram with the respective Instagram account of the data subject. If the data subject clicks on one of the Instagram buttons integrated on our website, the data and information thus transmitted are assigned to the personal Instagram user account of the data subject and are stored and processed by Instagram.

Instagram receives information via the Instagram component that the data subject has visited our website whenever the data subject is logged into Instagram at the time of accessing our website; this occurs regardless of whether the data subject clicks on the Instagram component or not. If such a transmission of this information to Instagram is not desired by the data subject, they can prevent the transmission by logging out of their Instagram account before accessing our website.

Further information and Instagram’s applicable data protection provisions can be found at https://help.instagram.com/155833707900388 and https://www.instagram.com/about/legal/privacy/.

15. Payment Method: Privacy Policy on the Use of Klarna as a Payment Method

The controller has integrated components of Klarna on this website. Klarna is an online payment service provider that enables purchases on account or flexible installment payments. In addition, Klarna offers other services such as buyer protection or identity and credit checks.

The operating company of Klarna is Klarna Bank AB, Sveavägen 46, 111 34 Stockholm, Sweden.

If the data subject selects “purchase on account” or “installment purchase” as a payment option during the ordering process in our online shop, personal data of the data subject are automatically transmitted to Klarna. By selecting one of these payment options, the data subject consents to the transmission of personal data required for the processing of the purchase on account or installment purchase, as well as for identity and credit checks.

The personal data transmitted to Klarna usually include first name, last name, address, date of birth, gender, email address, IP address, telephone number, mobile phone number, as well as other data necessary for the processing of the purchase on account or installment purchase. Also necessary for the execution of the purchase contract are those personal data related to the respective order. This may include the mutual exchange of payment information such as bank details, card number, expiration date and CVC code, quantity of items, item numbers, data regarding goods and services, prices and tax information, information on previous purchasing behavior, or other details of the financial situation of the data subject.

The transmission of the data is intended in particular for identity verification, payment administration, and fraud prevention. The controller will transmit personal data to Klarna especially if there is a legitimate interest in the transmission. The personal data exchanged between Klarna and the controller may be transmitted by Klarna to credit agencies. This transmission serves the purpose of identity and credit checks.

Klarna also discloses personal data to affiliated companies (Klarna Group) and service providers or subcontractors, to the extent that this is necessary to fulfill contractual obligations or if the data are to be processed on behalf.

To decide on the initiation, execution, or termination of a contractual relationship, Klarna collects and uses data and information about the data subject’s previous payment behavior, as well as probability values for future behavior (so-called scoring). The calculation of the score is carried out on the basis of scientifically recognized mathematical-statistical methods.

The data subject has the option to withdraw consent for the handling of personal data from Klarna at any time. A withdrawal does not affect personal data that must necessarily be processed, used, or transmitted for contractual payment processing.

Klarna’s applicable data protection provisions can be accessed at https://cdn.klarna.com/1.0/shared/content/policy/data/de_de/data_protection.pdf.

16. Payment Method: Privacy Policy on the Use of PayPal as a Payment Method

The controller has integrated components of PayPal on this website. PayPal is an online payment service provider. Payments are processed via so-called PayPal accounts, which are virtual private or business accounts. In addition, PayPal also allows for virtual payments to be made via credit cards for users who do not maintain a PayPal account. A PayPal account is managed via an email address, which means there is no traditional account number. PayPal enables online payments to be initiated to third parties as well as the receipt of payments. Furthermore, PayPal offers escrow services and buyer protection.

The European operating company of PayPal is PayPal (Europe) S.à.r.l. et Cie, S.C.A., 22-24 Boulevard Royal L-2449, Luxembourg.

If the data subject selects “PayPal” as a payment option during the ordering process in our online shop, personal data of the data subject are automatically transmitted to PayPal. By selecting this payment option, the data subject consents to the transmission of personal data required for payment processing.

The personal data transmitted to PayPal usually include first name, last name, address, email address, IP address, telephone number, mobile phone number, or other data necessary for payment processing. Also necessary for the execution of the purchase contract are those personal data related to the respective order.

The transmission of the data is intended for payment processing and fraud prevention. The controller will transmit personal data to PayPal especially if there is a legitimate interest in the transmission. The personal data exchanged between PayPal and the controller may be transmitted by PayPal to credit agencies. This transmission serves the purpose of identity and credit checks.

PayPal may also disclose personal data to affiliated companies and service providers or subcontractors, to the extent that this is necessary to fulfill contractual obligations or if the data are to be processed on behalf.

The data subject has the option to withdraw consent for the handling of personal data from PayPal at any time. A withdrawal does not affect personal data that must necessarily be processed, used, or transmitted for contractual payment processing.

PayPal’s applicable privacy policy can be accessed at https://www.paypal.com/de/webapps/mpp/ua/privacy-full.

17. Payment Method: Privacy Policy on the Use of Stripe as a Payment Method

This website uses the payment provider Stripe Payments Europe, Limited, 1 Grand Canal Street Lower, Grand Canal Dock, Dublin, D02 H210, Ireland, for payment processing. Stripe acts as both a controller and a processor. As a controller, Stripe uses the data you provide to fulfill regulatory obligations. This corresponds to Stripe’s legitimate interest pursuant to Art. 6(1)(f) GDPR and serves the performance of a contract pursuant to Art. 6(1)(b) GDPR. As a processor, Stripe acts to carry out payment transactions. Within the scope of the processing agreement, Stripe acts solely in accordance with the instructions of the operator of this website.

The personal data processed by Stripe in connection with payment transactions include inventory data, such as your name and address, your banking details, such as account numbers or credit card numbers, passwords, TANs, and checksums, as well as order-related data. These details are required to process the payment for your order. The data entered are processed only by or on behalf of Stripe. The legal basis for Stripe’s collection of your personal data is Art. 6(1)(b) GDPR. Further information is available in Stripe’s privacy policy.

18. Legal Basis for Processing

Art. 6(1)(a) GDPR serves as the legal basis for our company for processing operations in which we obtain consent for a specific processing purpose. If the processing of personal data is necessary for the performance of a contract to which the data subject is party—as is the case, for example, with processing operations required for the delivery of goods or the provision of another service or return—then the processing is based on Art. 6(1)(b) GDPR. The same applies to processing operations necessary for carrying out pre-contractual measures, such as inquiries about our products or services.

If our company is subject to a legal obligation that requires the processing of personal data—such as for compliance with tax obligations—the processing is based on Art. 6(1)(c) GDPR. In rare cases, the processing of personal data may be necessary to protect the vital interests of the data subject or of another natural person. This would be the case, for example, if a visitor were injured on our premises and their name, age, health insurance details, or other vital information had to be passed on to a doctor, hospital, or other third party. In that case, the processing would be based on Art. 6(1)(d) GDPR.

Finally, processing operations could be based on Art. 6(1)(f) GDPR. This legal basis applies to processing operations not covered by any of the aforementioned legal grounds, where processing is necessary for the purposes of the legitimate interests pursued by our company or a third party, provided that such interests are not overridden by the interests or fundamental rights and freedoms of the data subject. Such processing operations are particularly permitted because they have been specifically mentioned by the European legislator. In this regard, the legislator considered that a legitimate interest could be assumed if the data subject is a customer of the controller (Recital 47, sentence 2 GDPR).

19. Legitimate Interests in the Processing Pursued by the Controller or a Third Party

If the processing of personal data is based on Article 6(1)(f) GDPR, our legitimate interest is the conduct of our business activities for the benefit and well-being of all our employees and shareholders.

20. Duration for Which the Personal Data Are Stored

The criterion for the duration of the storage of personal data is the respective statutory retention period. After the expiration of that period, the corresponding data are routinely deleted, provided they are no longer necessary for contract performance or contract initiation.

21. Statutory or Contractual Requirements for the Provision of Personal Data; Necessity for Contract Conclusion; Obligation of the Data Subject to Provide Personal Data; Possible Consequences of Non-Provision

We inform you that the provision of personal data is partly required by law (e.g., tax regulations) or may also result from contractual obligations (e.g., information about the contractual partner). In some cases, it may be necessary for the conclusion of a contract that a data subject provides us with personal data that must subsequently be processed by us. For example, the data subject is obliged to provide us with personal data if our company enters into a contract with them. Failure to provide the personal data would result in the contract not being concluded with the data subject. Before providing personal data, the data subject must contact one of our employees. The employee will inform the data subject on a case-by-case basis whether the provision of the personal data is legally or contractually required or necessary for the conclusion of the contract, whether there is an obligation to provide the personal data, and the consequences of not providing the personal data.

22. Existence of Automated Decision-Making

As a responsible company, we refrain from automated decision-making or profiling.

This privacy policy was created using the privacy policy generator of DGD Deutsche Gesellschaft für Datenschutz GmbH, which acts as the External Data Protection Officer in Stuttgart, in cooperation with the Cologne-based data protection lawyer Christian Solmecke.